About People 1st

People 1st is a unique, insight-driven performance and talent management expert. It provides tailored solutions and advice that help its clients grow performance and talent, drive customer excellence and maximise the value of apprenticeships.

To find out more about People 1st, visit www.people1st.co.uk

Supporting women in the visitor economy

People 1st supports the need for gender-balanced leadership across the visitor economy, and supports the development of female talent through three key areas:


Today there are circa 24,000 fewer women in management positions in the hospitality sector than there were in 2010.

When looking at the wider people related challenges now facing the sector, People 1st has identified three key drivers disrupting the way businesses are recruiting, training and retaining their staff:

·         Increased costs

·         Difficulty in recruitment

·         Changing employee attitudes

Hospitality businesses are having to rethink their people strategies and the argument to attract, retain and progress more women into hospitality and tourism has become more compelling in light of these three drivers.

Access People 1st’s latest insights into women working in hospitality and tourism to find out more.


To help female managers transform their leadership abilities, giving them the skills and confidence to move up to the next level, People 1st runs ‘Step Up’ - a training programme for female managers, which consistently delivers impressive results for clients.


People 1st runs the Shine Awards for women in hospitality, leisure, travel and tourism, in partnership with The Caterer. The awards celebrate the unique skills and contribution that women, and those who support their career progression, bring to the hospitality, leisure, travel and tourism industry.